A

I am a natural light photographer based in Western Wisconsin, specializing in boutique fine art high school senior portraits.

Authentic Style

have faith in how far you can go.

TAKE PRIDE in how far you've come.

journey.

but don't forget to enjoy the

- michael josephson

Hello! I'm True, a mother, wife, artist, creator and dream-chaser. I'm a Wisconsin-bound girl who always says yes to adventure and travel. My heart belongs to the mountains, but I am also drawn to the ocean. I love nothing more than being outdoors, camping and soaking up every last second of my precious time with family.

My day begins with the sunrise and a coffee in hand, it ends with sunsets and a fuzzy blanket. I find contentment in a quiet space. In fact, my days are often spent in silence with no music or TV to distract me. This is why I love to take long walks and go on hikes where I can be at one with my own thoughts.

I believe that everything happens for a reason and life is about embracing the good and the bad. I'm a girl who follows her heart and her instincts because they never lead me astray.

I’m a foodie who will try anything at least once- as long as it isn't moving and isn’t soaked in grease. My junk food drawer is actually loaded with veggies and fruit. In my downtime, I love to spend time in my kitchen, cooking. My travels have inspired my creativity with art and food.

The fashion world has captivated me since I was 10 years old. I always thought I would be a fashion designer, but I chose dental instead. My love for fashion is still going strong and I love keeping up on current trends. If I wasn’t a photographer I’d go into fashion design.

MEET TRUE

"A MOTHER, WIFE, ARTIST, CREATOR and dream-chaser."

@TRUEMOUAPHOTOGRAPHY

Video Here

"I LOVED MY SESSION!! It was very relaxing and I felt very confident about the pictures the entire time! My favorite part was when I wore my prom dress in the water and the sun was setting. It was so hard to pick my favorites because I loved them all! I am so happy at how well the pictures turned out and I will definitely recommended you to others! Thank you so much!!"

Morgan Cardosi

"My senior session was an absolutely AMAZING experience! I felt that True knew what she was doing and I was comfortable in my own skin. There is no one else I would have chosen to take and produce my senior photos. I loved going to all of the beautiful places! Keep doing what you're doing!! Please!!!"

Nikkole Tolvstad

"My favorite part of my session was having True do my makeup, feeling beautiful and just having a fun, comfortable time feeling like a model for the day! It was so fun to see how it all came together in the end! True, thanks so much for the awesome experience! I am so grateful I was able to work with such and amazing and fun photographer! You’re very talented and I’m so happy with how everything turned out!"

Hannah Lou Skau

"My session was fun, amazing, and a dream come true. My favorite part of my session was feeling beautiful in my hair, makeup, and outfits. I loved all the unique locations we went to! Thank you so much for this great experience and opportunity!! I love my pictures and have received countless compliments on them. Thank you for making me look beautiful! Thank you for allowing me to help with other sessions as well! It was an awesome experience that I will never forget. My sister hopes she can do the same!"

Madison Twitchell

"My senior portrait experience was amazing! I enjoyed every minute of it and had so much fun, it was everything I wanted and more. I really enjoyed every part of my session because it was so fun and there was never a dull moment. I especially liked getting to know you and how you made the process so easy. Thank you so much for your work, time, and effort you put into my pictures. Your talent is so amazing and I can't thank you enough for my entire experience!"

Amelia Jobe

" loved having an all season session and loved every session. True always made sure I was comfortable and satisfied! I had so much fun and felt so good! Thank you so much for your support and dedication! I’m so excited to see the final product!"

Megan Adamski

"I absolutely loved the outcome of my images! I had a Worry-Free Collection for my summer session and added an additional fall session! I would say my ultimate favorite part of my sessions would be all the cute outfits I got to wear and True’s help with styling me! I really had so much fun with the whole process! If I could do it all over again I definitely would repeat it! I 100% refer all my friends to her and would recommend you book her for senior portrait!" 

Chesney Fuller

"True is incredibly talented with not only photography but hair and makeup as well. It was such a relief to have one person do everything and not have to worry about going to separate places because True does it all! All my images turned out amazing. I definitely refer True to all my friends and anyone that asks me about my pictures. I really think she is the most talented person I know and I loved my senior portrait experience!"

Sandra Sienicki

"I love my images! My favorite part of my session was when we went into the field to take pictures in my prom dress! You made me feel so beautiful.Since I got to be a part of your very last rep team, I’ve had a few photo shoots opportunities and I love it!!! If I could do it all over again I would repeat it again.I would refer you to anyone who loves natural light photography!"

Lizzy Averbeck

"True made me feel at ease during my session! My favorite part was getting to try new poses and seeing the outcome of the pictures throughout my shoot. Also, I loved getting my hair and makeup done!:)I absolutely would refer you to my friends and have been all year! I loved my pictures, I have them posted on my instagram and they’ll be used in my graduation announcements as well as gifted to family members!If I could do it all over again I definitely would! I had a summer session so actually a winter session would be cool!"

Lisa Snyder

"I had a great session! My favorite part of my session was how much fun I had during it! I absolutely loved my photos and think they turned out amazing!! I would do it a million times over if I could!!! And yes I would refer you to anyone and everyone!!"

Starr Moen

"I had a great senior session with True! My favorite had to be finding new spots for each outfit and picking one out that fit the clothes and idea of what I envisioned! I absolutely loved the outcome of each shot. It was exciting getting to look through all the pictures and picking out the images I loved the most. It was fun getting to feel like a model for the day. It’s something I have never experienced before. I truly enjoyed the whole sessionI 100% would refer True to my friends! You work so well with each individual and really try to capture their ideal senior pictures."

Madison Dutton

"I loved my senior portrait experience! The outcome couldn’t have been better!My favorite part of the session was getting my makeup done and I really loved how you helped me with posing and helped me no look awkward. I loved every image that we ended up with, I’m shocked how many we loved. If I could I’d do it again because the images were beautiful and it was so much fun! I’d definitely refer you to all my friends! There’s nothing I think you could do to make it better, it was perfect!"

Sarah-Kate Kenney

"My favorite part of my session was getting to go to different locations and trying out different looks. I loved all of my photos and I was especially grateful for the opportunity to do a second shoot because I loved those were my favorite! If I were able to I would repeat/do another session because I loved how my photos turned out the first time! I definitely recommend True for senior portraits."

Maggie Steingart

"I loved the outcome of my photos, you really captured the look I was wanting. My favorite part of the shoot was how much effort you put into making sure that I looked great and that you were getting the best shots, as well as giving me tips on how to pose. I would love to do it again as it was tons of fun and I definitely have referred you to all my friends as you are so good at what you do and such a sweet kindhearted person! Thank you again for my photos and a great experience!"

Sarah Fisher

CLIENT REVIEWS

"There is nothing prettier in the whole world as a girl in love with every breath she takes."

- atticus

The Experience

We live in a time of social media perfection. With this comes intense pressure to constantly showcase only the best version of ourselves. This isn't a realistic standard for anyone to live up to. 

Clients, I want to remind you to simply love yourself and embrace who you truly are. As your photographer, my goal is to show you just how beautiful you are, through beautiful imagery that celebrates your unique style and personality. I've created an amazing senior portrait experience that you will absolutely love and rave about for years to come. I'm talking the celebrity treatment, including airbrush makeup and personal styling. Your session day will be all about you! I'll work closely with you, every step of the way, from the moment you book your session, all the way down to choosing your gorgeous heirloom products. 


in order to be irreplaceable,

different.

one must always be

- coco chanel

We understand that every client is unique, this is why we offer four different sessions to ensure we have something for everyone. You can choose to go all-inclusive or order your prints and products a la carte. Our sessions start at $600. 

A $300 non-refundable retainer is required to secure your session, the remaining balance is due on the day of your shoot. This retainer will be applied as a credit to your session.

If you're looking to simplify and maximize your senior portrait experience, spend less time making decisions and more time loving the process. We will take full advantage of all four seasons with four beautifully styled senior sessions. In the end, you will walk away with our top of the line products and all of your incredible senior portraits. Trust us, our Worry-Free Collections are loaded with all of the bells and whistles that you will absolutely love! Take advantage of one of our Worry-Free Collections, starting at just $1500! 

A $500 non-refundable retainer is required to secure your Worry-Free Collection, the remaining balance is due on the day of your shoot. This retainer will be applied as a credit to your collection.

invest
ment

{Q:} Do you have a studio? Where will my session be? Do you find locations or do I? How many locations will be included?
{A:} Yes, we have a studio located downtown La Crosse, WI. All makeup and hair sessions are done in our studio. If hair and makeup are not booked we will meet you on-location. A location and address will be sent to you three days before your shoot. All of our shoots are done on-location. We take the pressure off of you and find locations for your session. Although locations are important lighting is essential for beautiful portraits. The number of location will depend on the session or collection booked. 

{Q:} When should I book my session? Do you require a deposit to book a session?
{A:} We book out several months ahead, with June, July and August being favorable months. We recommend booking your session by spring of your junior year. Yes we do require a non-refundable fee in order to secure a date. The retainer will be due at the time of booking and will be applied to your session or collection. In the event you need to cancel your session the retainer is non-refundable. 
 
{Q:} What time of the day do you shoot? Do you shoot on weekdays or weekends?
{A:} We love evening light and schedule 2-3 hours prior to sunset. Our clients are scheduled Monday-Friday. On occasion we do need to schedule sunrise shoot however they are not typically our first option. We do make weekend exceptions if you are flying in or driving more than 3 hours for your session. 

{Q:} All the clients on your website look like models, I’m not a model can I still book a session with you?
{A:} Yes you can! We have zero models in our portfolio. We work with real clients with no modeling experience. We love making our client look and feel like they just walked off the cover of a magazine. 

{Q:} How many outfits do I bring? Will there be help with styling? Do you have a style-closet?
{A:} You know what looks you want but not sure how to achieve it. No worries we are here to help! Once your session is booked you will receive a questionnaire which allows us to get to know you better. That will be followed by a style board and our what to wear guide along with links to our favorite online shops. Yes we have a small style-closet. We are more than happy to pull pieces we have to complete your looks.
 
{Q:} Do your sessions include makeup? I don’t wear makeup, do you require it to book a session with you?
{A:} Our sessions do not include makeup however we highly recommend it. Our biggest compliment over the years would be that our retouched images are not over edited. We owe that to professional, camera ready HD airbrush makeup. If you don’t wear makeup, no worries our barely-there look will be perfect for you, it’s light and sheer but does a great job evening out skin tones and blemishes, yes even guys add on professional airbrush makeup. You may be amazing at applying makeup, however camera makeup is different than your everyday look. A full understanding of the right camera-ready products and application is essential for beautiful straight out of camera results. 

{A:} We understand that not one person is the same, so we have created multiple sessions and packages, ensuring there is something for everyone. For more detailed information on sessions and packages please request our pricing guide. 

{Q:} Can I have a pet, friend or family member in my some of my pictures? 
{A:} Yes you can, there is a fee to add an additional person to part of your session. 

{Q:} Are parents or friends allowed at my session?
{A:} Absolutely, this is an important day for you, we want anyone special to you to experience it with you. 

{Q:} Do I drive myself to my session?
{A:} Yes, unfortunately we are not covered to have you ride with us. You will be responsible for your own transportation to your shoot and to each location. 

{Q:} When will I get to see my images? 
{A:} Our seniors get to see their images throughout their entire session on the back of the camera. At the end of your session you get 10 minutes on the clock to quickly star your favorites, I know it sounds terrifying to have to cut out images in 10 minutes, trust me it’s not as hard as you think and nothing gets deleted. Up to three sneak peeks will be posted on IG throughout the next two weeks. You’ll have to wait for the rest.

{Q:} My session is over, what’s the next step.
{A:} You will need to set up an in person ordering session. Due to evening shoot sessions IPS are scheduled during the day. We recommend setting up your appointment the day of your session. IPS are scheduled 3 weeks after your shoot, this allows us time to get your images ready for viewing. If your session doesn’t include an IPS session your online gallery will be ready within 3 weeks of your session and an email with the link will be sent to the email we have on file. 

{Q:} How long does it take to get my products? Will they be shipped to us or do we pick them up?
{A:} Products typically take 3 weeks. We love to inspect all our products to make sure they meet our expectations before we hand them over to you. Once all your products are in you will be notified and a pickup time can be scheduled.

{Q:} I see beautiful destinations on your portfolio, do you travel for sessions?
{A:} Yes, I love to travel and always up for a new destination and new backdrops. Travel fees will be added on top of your session fee. We do also try to offer a unique destination to our seniors once a year. Over the years we have offered both in the states and international. 

{Q:} I love your creative portraits but not very creative myself, can I still have a creative session?
{A:} YES YES YES! We love getting creative and bringing your vision to life. You just have to let us know and we will take it from there! 

{Q:} Can I repost or share my images on social media?
{A:} Absolutely! We want you to share your experience and images with your friends and family. All we ask is that you tag us in your post. 

{Q:} I see a lot of water shots in your portfolio do you require your clients to get in the water?
{A:} Absolutely not! We will not ask you to do anything you are not comfortable with, in fact we don’t ask anyone to get into the water. If you are wanting to add water shoots to your senior collection, be sure to let us know so we can make sure you're prepared. 

{Q:} Do you photograph boys?
{A:} Yes! Majority of our bookings are girls but we love working with boy seniors just as much! 

{Q:} Do you only shoot seniors?
{A:} We love working with teens! Our work is so much more than taking pretty pictures. Five years ago, we decided to specialize in senior portraits and currently only book high school seniors June-October. We still love other genres of photography and book them throughout the year. We do not photograph families, children, newborn or boudoir but would be happy to refer you to someone who does.  

{Q:} What kind of sessions or packages do you offer and what do they include?

{Q:} Do you have a studio? Where will my session be? Do you find locations or do I? How many locations will be included?
{A:} Yes, we have a studio located downtown La Crosse, WI. All makeup and hair sessions are done in our studio. If hair and makeup are not booked we will meet you on-location. A location and address will be sent to you three days before your shoot. All of our shoots are done on-location. We take the pressure off of you and find locations for your session. Although locations are important lighting is essential for beautiful portraits. The number of location will depend on the session or collection booked. 

{Q:} When should I book my session? Do you require a deposit to book a session?
{A:} We book out several months ahead, with June, July and August being favorable months. We recommend booking your session by spring of your junior year. Yes we do require a non-refundable fee in order to secure a date. The fee will be due at the time of booking and will be applied to your session or collection. In the event you need to cancel your session the deposit is non-refundable. 
 
{Q:} What time of the day do you shoot? Do you shoot on weekdays or weekends?
{A:} We love evening light and schedule 2-3 hours prior to sunset. Our clients are scheduled Monday-Friday. On occasion we do need to schedule sunrise shoot however they are not typically our first option. We do make weekend exceptions if you are flying in or driving more than 3 hours for your session. 

{Q:} All the clients on your website look like models, I’m not a model can I still book a session with you?
{A:} Yes you can! We have zero models in our portfolio. We work with real clients with no modeling experience. We love making our client look and feel like they just walked off the cover of a magazine. 

{Q:} How many outfits do I bring? Will there be help with styling? Do you have a style-closet?
{A:} You know what looks you want but not sure how to achieve it. No worries we are here to help! Once your session is booked you will receive a questionnaire which allows us to get to know you better. That will be followed by a style board and our what to wear guide along with links to our favorite online shops. Yes we have a small style-closet. We are more than happy to pull pieces to complete your looks.

{Q:} Do your sessions include makeup? I don’t wear makeup, do you require it to book a session with you?
{A:} Our sessions do not include makeup however we highly recommend it. Our biggest compliment over the years would be that our retouched images are not over edited. We owe that to professional, camera ready HD airbrush makeup. If you don’t wear makeup, no worries our barely-there look will be perfect for you, it’s light and sheer but does a great job evening out skin tones and blemishes, yes even guys add on professional airbrush makeup. You may be amazing at applying makeup, however camera makeup is different than your everyday look. A full understanding of the right camera-ready products and application is essential for beautiful straight out of camera results. 

{Q:} I see beautiful destinations on your portfolio, do you travel for sessions?
{A:} Yes, I love to travel and always up for a new destination and new backdrops. Travel fees will be added on top of your session fee. We do also try to offer a unique destination to our seniors once a year. Over the years we have offered both in the states and international.

{Q:} I love your creative portraits but I'm not very creative myself, can I still have a creative session?
{A:} YES! We love getting creative and bringing your vision to life. You just have to let us know and we will take it from there! 

{Q:} Can I repost or share my images on social media?
{A:} Absolutely! We want you to share your experience and images with your friends and family. All we ask is that you tag us in your post. 

{Q:} I see a lot of water shots in your portfolio do you require your clients to get in the water?
{A:} Absolutely not! We will not ask you to do anything you are not comfortable with, in fact we don’t ask anyone to get into the water. If you are wanting to add water shoots to your senior collection, be sure to let us know so we can have you come prepare. 

{Q:} Do you photograph boys?
{A:} Yes! Majority of our bookings are girls but we love working with boy seniors just as much! 

{Q:} Do you only shoot seniors?
{A:} We love working with teens! Our work is so much more than taking pretty pictures. Five years ago, we decided to specialize in senior portraits and currently only book high school seniors June-October. We still love other genres of photography and book them throughout the year. We do not photograph families, children, newborn or boudoir but would be happy to refer you to someone who does.  

{Q:} What kind of sessions or packages do you offer and what do they include?
{A:} We understand that not one person is the same so why only offer one session. We have created multiple sessions and packages so there will be something for everyone. For more detailed information on sessions and packages please request our pricing guide.

{Q:} Can I have a pet, friend or family member in my some of my pictures? 
{A:} Yes you can, there is a fee to add an additional person to part of your session. 

{Q:} Are parents or friends allowed at my session?
{A:} Absolutely, this is an important day for you, we want those that are special to you to experience it with you. 

{Q:} Do I drive myself to my session?
{A:} Yes, unfortunately we are not covered to have you ride with us. You will be responsible for your own transportation to your shoot and from location to location. 

{Q:} When will I get to see my images? 
{A:} Our seniors get to see their images throughout their entire session on the back of the camera. At the end of your session you get 10 minutes on the clock to quickly star your favorites, I know it sounds terrifying to have to cut out images in 10 minutes, trust me it’s not as hard as you think and nothing gets deleted. Up to three sneak peeks will be posted on IG throughout the next two weeks. You’ll have to wait for the rest.

{Q:} My session is over, what’s the next step.
{A:} You will need to set up an in person ordering session. Due to evening shoot sessions IPS are scheduled during the day. We recommend setting up your appointment the day of your session. IPS are scheduled 3 weeks after your shoot, this allows us time to get your images ready for viewing. If your session doesn’t include an IPS session your online gallery will be ready within 3 weeks of your session and an email with the link will be sent to the email we have on file. 

{Q:} How long does it take to get my products? Will they be shipped to us or do we pick them up?
{A:} Products typically take 3 weeks. We love to inspect all our products to make sure they meet our expectations before we hand them over to you. Once all your products are in you will be notified and a pickup time can be scheduled.

Send

Complete the contact form and I will be in touch with you within 72 hours

Thank you!

I will be in touch with additional information in the next 72 hours!

1101 Linden Drive suite #7 Holmen, WI 54636

Let's Connect

Hello there!

I'm so glad you're here! Don't miss out on what's happening next! Plus get access to free tips and downloads!